Elevating a world-class film festival

Ro Bo_Elevating film festival_1

Well-executed events are key to any successful marketing communication strategy, whether the focus is on an internal audience, such as employees, or an external audience, such as the media or customers. An effective event communication strategy should aim to engage and involve your attendees, and encourage awareness, interaction and feedback. Multiple communication channels can be used to achieve strategic communication goals, from social media tools and videos, to storytelling, interactive activities and live-streamed presentations. 

The Napa Valley Film Festival presents the best new independent films of the year and red carpet screenings of award season film contenders, accompanied by Napa Valley’s world-class food, wine and hospitality. 

We managed the festival’s VIP team during the 2018 and 2019 Napa Valley Film Festival, elevating the level of communications that the team provided to its exclusive Patron Circle members through timely, clear, consistent and repeated messaging, and increasing the level of professional, face-to-face support given to members during the film festival to ensure a heightened positive experience of the event. Patron Circle members are given access to celebrated filmmakers, actors, chefs and vintners. 

About the client:

The Napa Valley Film Festival was founded in 2009. Its mission is to celebrate the cinematic arts and enrich the community by presenting an annual world-class festival and year-round education and outreach programs. 
www.napavalleyfilmfest.org/

 

Share This project

Share on facebook
Share on linkedin
Share on twitter
Share on email

More projects:

Event management

Celebrating a milestone at the un

Well-executed events are key to any successful marketing communication strategy, whether the focus is on an internal audience, such as employees, or an external audience, …

Read More →
Strategy and infrastructure

Bringing communication strategy to the next level

A strong communication strategy should outline your communication objectives and describe how you tangibly plan to achieve those objectives, including who you will target in …

Read More →
Writing and multimedia

Engaging employees to take action

Storytelling is a powerful marketing and communications tool because, like any art form, it provides a more compelling and engaging way to communicate your message. …

Read More →
Scroll to Top